Apr 7, 2020

The lockdown long-game

Constantly reading about how unprecedented and damaging the COVID-19 situation is to our world is not beneficial to anyone. I’m sure we’ve […]

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Mar 25, 2020

Weathering the storm.

  I don’t think it’s alarmist to say real structural changes are taking place during these unprecedented times. Uncertainty is the new […]

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Mar 9, 2020

Tell your story.

Isn’t ‘brand story’ just another unnecessary piece of marketing jargon? In a way. The idea of the ‘brand story’ isn’t new. It’s […]

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Feb 24, 2020

Content marketing offers

Enjoy a free blog post with any of our packages below! Content marketing: if you’re not already doing it, just know that […]

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Feb 18, 2020

22 golden rules for writing web copy

We now have an in-house copywriter here at PropertyStream, and we’ve compiled a list of the best tips we’ve found for writing […]

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Feb 18, 2020

5 things we can learn about marketing from Mad Men’s Don Draper

It’s 2020 and Netflix is continuously hurling new content at us, but I’m throwing it back to the old Mad Men days […]

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Feb 13, 2020

Copy – don’t underestimate this powerful marketing tool

Copy isn’t just words on a page.   Copy is all about engagement, motivation and establishing customer loyalty. Substandard copy will reflect […]

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Sep 23, 2019

Old Albert was right

I want you to be entirely honest with yourself: Is there a piece of marketing that you do that just doesn’t work? […]

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Jun 4, 2019

Seller data is power

You might recall that last week I introduced the idea of omni-channel marketing – a marketing strategy that: • Personalises your message […]

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May 17, 2019

People hate to be marketed and advertised at

When people feel like they’re being “sold to”, or flagrantly followed around, it often has the opposite effect to the one the […]

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